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High time 

Ian Traynor has a fascinating insight into the spectacularly odd coalition that has developed a formula for democratic victory in emerging democracies: mix some veteran Belgrade dissidents with officials from both the Democratic and Republican parties, add some US embassy staff, and stir in some spice from George Soros’s Open Society Institute.

  In the centre of Belgrade, there is a dingy office staffed by computer-literate youngsters who call themselves the Centre for Non-violent Resistance. If you want to know how to beat a regime that controls the mass media, the judges, the courts, the security apparatus and the voting stations, the young Belgrade activists are for hire.
  They emerged from the anti-Milosevic student movement, Otpor, meaning resistance. The catchy, single-word branding is important. In Georgia last year, the parallel student movement was Khmara. In Belarus, it was Zubr. In Ukraine, it is Pora, meaning high time. Otpor also had a potent, simple slogan that appeared everywhere in Serbia in 2000 – the two words “gotov je”, meaning “he’s finished”, a reference to Milosevic. A logo of a black-and-white clenched fist completed the masterful marketing.
  In Ukraine, the equivalent is a ticking clock, also signalling that the Kuchma regime’s days are numbered.

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